Monday, 13 February 2012


A little background on Booster Juice!
Booster Juice first opened in Edmonton in 1999 and is proudly Canadian! However there are some locations in India, Saudi Arabia, the Netherlands and United Arab Emirates. Booster Juice was started by Dale Wishewan and Jon Amack who were both engineers. They thought of the idea during school but it would take time and planning on bringing a cold drink into Canada. The United States had a good market in the Juice and Smoothie segment and they realised it would be a matter of time before this trend would continue on to Canada. However how would  bringing a cold drink concept into Canada catch on? What do you think are some challenges they may face?
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7 comments:

  1. Michael Gettler21 February 2012 at 05:57

    Great information. I never knew it was a Canadian company. I think its cool that engineers started a health drink company. Keep up the good work.

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  2. Kristofer Stevens21 February 2012 at 06:15

    Great topic Peter, i too believe that booster juice faced many challenges when working in Canada. I never knew that Booster Juice was started in 1999 and is also a Canadian company. I really enjoyed reading your post and look forward to more.

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  3. jabari23 February 2012 at 16:59

    Very informative blog .I was unaware the booster juice was a Canadian company, it seem liked you put a lot of research into this topic.

    Good job!

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  4. tatyana26 February 2012 at 08:24

    Considering I'm drinking a booster juice as I write this and get one every sunday it only seemed right to comment on your blog haha. I'm surprised I didn't know that it was a Canadian company. I actually can't wait to see the rest of your blog posts. Great topic!

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  5. Rehana Ahmadzai27 February 2012 at 17:54

    Still a very new company. Very interesting. I love the fact that it is Canadian, and I love all the products they serve. It is great that I see a lot of people drinking booster juice over a can of pop. It is healthy and delicious.

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  6. Evan Garrie1 March 2012 at 12:23

    Still a new company, however didn't know that it was a Canadian company. Looking forward to more of your posts Peter.

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  7. Harpreet Mann2 March 2012 at 11:27

    First of all, great information. It was very surprising to find out that Booster Juice is actually a Canadian company and how it exists in other parts of the world. Looking forward to see more great posts about this topic

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